Climate activist and Business Administration graduate Karishma Porwal has always loved nature and the outdoors. The theme of SB'22 San Diego, is Recenter & Accelerate. Influencer marketing has become a powerful way for brands to reach out to their target market. Considering that in January 2022, the worlds population was 7.95 billion people, its clear to see how big Instagram influencers impact can be. Additionally, it entails using resources more effectively, producing less waste, and consuming less. Allison K. is a watercolor artist, one of the top sustainability influencers, and a thrifter who is behind the Instagram account @nonlocal.joy where she shares her successes and struggles with transitioning to vegetarianism, minimalism, and low impact lifestyle. . Xi shares recommendations for Chicago trips, Midwest hikes, travel, & sustainable living through her Instagram and TikTok accounts. "I believe and hope that my content will help and encourage many young people," she said. When I was five I was already rescuing toads from the road. This type of marketing with eco friendly influencers also allows them to target specific demographics and raise brand visibility in a natural, organic way. Influencer marketing, especially when it comes to eco friendly influencers, is a powerful way for sustainability brands to reach a wider audience and build relationships with consumers who share similar values. Ketan Joshi ( @KetanJ0) Ketan Joshi is a sustainability expert and science communicator focussed on clean tech and climate change. Kate firmly advocates conscious consumerism and is a huge fan of preloved items, DIYs, and supporting local businesses. Politics 5. She is followed by one million people on Instagram (engagement rate, 6.88%) and 9.2 million on TikTok (engagement rate, x is an actress, singer, presenter and influencer, rolled into one. KATHRYN KELLOGG @going.zero.waste (304K), 4. Today, they reach 18.9M people on Instagram, over 900K on Youtube, and 13.6M followers on TikTok. Tolmeia Gregory @tollydollyposh 4. Rianne always strives to be honest and real with her followers. Reading My Tea . She utilizes her blogandInstagrampage to send her message across to reduce plastic use and to provide simple swaps to be more sustainable, alongside discussion of reducing emissions, tackling the demand for food banks, and more. Erin Boyle is a writer, one of the top sustainability influencers, photographer, and minimalist behind Reading My Tea Leaves, a sustainable lifestyle blog where she shares her journey as well as knowledge and tips for living a simple, low impact, and sustainable life. Young people seek confirmation of their own gender on social media, Tillmann said. Hans-Josefis the president of Energy Watch Group and the co-author of the German Renewable Energy Sources Act (EEG). More about the sustainability goals 2025 Fields of action in our sustainability strategy Culture, nature and society Environmental influencers are assisting in setting the course for this transformation, and we all have a part to play in it. Going green is a flourishing trend that's bound to never go out of style. Changemakers and eco influencers you should follow Get an overview of important personalities who want to change the world with fair fashion. Influencers are individuals with a high profile on social media. Manuela Barn, a Colombian-American content creator, speaker, one of the top sustainability influencers, and environmental activist, began her journey to sustainability in 2015, after her world travels exposed her to undesirable environmental degradation caused by plastic pollution. Power couple Scott and Rachael Johnston are one of the top sustainability influencers who are based in New Mexico. Each of these accounts has a large following and a significant impact on raising awareness about sustainability. YouTube. Since 2013, Lindsay has been sharing ideas and strategies on her popular website, Treading My Own Path. With a belief that sustainable living should be hip, not hippie, Wendy is on a mission to bust myths about sustainability and to make it simple, attainable, and affordable for everyone. According to her, she wants to keep sustainable living as simple, practical, and approachable as possible. She runs a blog, Water Thru Skin, where she shares her advocacy for sustainable, responsible, and holistic living. Their career aspirations. FB TW. Users are most interested in news (36.5%), you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. Cat, the woman behind the Instagram account @simpleishliving, is a Brisbane-based sustainability influencer who is well-known for her low waste and minimalist lifestyle. The cameraman Marcus Werner and I founded the sustainable online magazine Viertel \ Vor. Whenever youre ready, here are 5 ways we can help you grow your solar business and reduce LCOE of your PV plants. When her highly stressful job as a law practitioner had taken a toll on her health, Abby Cannon decided to leave the legal profession to pursue a degree in Nutrition. Kristina Carrillo-Bucaram is a pioneer in the local, organic food co-operative movement and founder of the largest raw, organic produce co-operative in the U.S., FullyRaw. friends and family (32%), fashion (26%) and sports and fitness (23%). 4. After looking into the subject of ethical fashion, she set up her blog fairknallt. Without further ado, heres the list of 100 Top Sustainability Influencers in 2023, that you can collaborate with to help you promote the right message for your brand. Although she believed that going 100% zero waste is hardly attainable, she tried to get as close to it as she can by producing as little waste as possible and only buying secondhand clothing or sustainable fashion items. The decisive factor could be their constant presence online: 70% of all 16-to-24-year-old Germans encounter influencers on social media every day regardless of whether they click on their links consciously or by chance. Born in Aachen, Germany, Julien Bam is a web video producer, singer, voice actor and podcaster whose real name is Julien Zheng Zheng Kho Budorovits. The Los Angeles Times, The Boston Globe, and Edible Boston have all highlighted Dianas work. Melissa Hemsley is a chef, food columnist, best-selling cookbook author, and one of the Top Sustainability Influencers based in the UK, who is a proud advocate for sustainable and planet-friendly eating. Our team of solar specialists is happy to show you pvDesign firsthand. VIVIEN AND AARON @thedharmatrails (14.2K), 75. Blue Ollis is a Brighton-based sustainability influencer, and one of the best environmental influencers, who is a keen supporter of slow, intentional living, veganism, minimalism, zero waste living, and holistic wellness. Users are most interested in news (36.5%), discovering new content (25.5%), and finding out new things to do (23.8%). Top Instagram Influencers Ranking in Germany Find out the most influential Instagram accounts with details on their number of followers from Germany. Additionally, sustainability influencers Instagram strive to educate their followers on topics such as climate change, renewable energy sources, zero waste, and responsible business practices. For example, the Viennese Madeleine Daria Alizadeh, who campaigns for a sustainable lifestyle without plastic on her blog DariaDaria and in her podcast "A mindful mess" and is particularly committed to fair trade fashion. Pennsylvania-based Jessica Purcell, one of the best environmental influencers, is a Chemistry teacher turned stay-at-home mom that educates learners of all ages about climate change and sustainability science. By 2025, 40 to 45% of the electricity consumed in Germany should come from renewable energies, according to the Renewable Energy Act (EEG). They can contribute to building a future for all of us that is more sustainable by utilizing their position to spread awareness and build strong and united communities. Since finding her passion for environmentalism and sustainable living, Ashley has begun creating content about sustainable travel, smart technology, and her vegan lifestyle. Careers, Blog In her YouTube bio, Pamela Reif describes herself as Your online training buddy and offers free fitness videos and workout plans to her 8.73 million subscribers on the video platform. GfK's latest data shows that sustainability remains . @greengirltravels is a travel account that focuses on sustainable tourism. Sophie is also a part-time fashion lecturer who believes that sustainable fashion is not restricted to clean lines, muted tones, and basic capsule wardrobes; rather, it should be as fun, creative, and vibrant as anyone would want it to be. Through her Instagram, she aims to create a non-judgmental space based on her upbringing and experiences and to send a message that it is okay to be an imperfect environmentalist. The German influencer and web video producers first video went live in 2012. Shae used to collaborate with leading fast fashion companies but was saddened over how cheap and fast clothes and trends were coming at the expense of others. Country Crock is breaking barriers in the plant-based aisle, here are six influencers doing the same in their own way. Kat created Sweet Sustainability as a space to share her research, zero waste tips, and tricks she has learned along her journey of sustainable & conscious living. Elizabeth Farrell @glacier996girl 3. Avoid plastic bags and bottles by bringing your own reusable items. Sustainability influencers Instagram also works with companies and brands that share similar environmental goals. Package Free has diverted hundreds of millions of pounds of waste from landfills since its inception. Her goal is to create a community of like-minded people who share the same values of fair trade, low carbon footprint, full transparency, and eco-friendly fashion. Marie Nasemann, ethical fashion blogger The seriousness of the global trash problem, which she discovered during her travels to different countries, has led her to establish the Zero Waste Collective, a global online community that serves as an educational hub for the zero waste lifestyle movement. Thats why Im involved in a party, but I also act consciously in everyday life, for instance in my choice of bank. Sustainability works in a cycle; it converts one person's waste into another person's resource! TOP INFLUENCERS. Although GreenTech influencers in the Government category make up only 5.2% of the total, the two most relevant personalities across Europe are part of this group. Sustainability influencers, also known as environmental influencers, are those who utilize their position to advocate for change and spread awareness of environmental concerns. Ontario-based student and eco-blogger Kat, one of the best environmental influencers, has grown passionate about saving the planet, (imperfect) low-waste, living, ethical fashion, flexitarianism, conscious consumerism, mindfulness, and intersectional environmentalism. Hendrikis the Head of Project Development of Enerparc AG, one of the main solar developers born in Germany. Matthiasis the director of European Policy at Agora Energiewende. His Instagram account is full of photos and videos documenting his work to protect the planet. These influencers were then identified and added to our . The influencer appeals primarily to 25- to 34-year-olds and covers topics such as sport and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). Julian Claen, known by the alias Julienco, has been publishing lifestyle videos on his YouTube channel since July 2014. SARAH KATE WATSON-BAIK @urbanwit (32.9K), 42. Sustainability Instagram influencers may do this by featuring guest posts from these people or by sharing their stories about how theyve implemented green practices into their lives or businesses. Once an impulsive buyer of clothes, she realized the impact her shopping habits had on the planet, decided to turn away from it, and began her advocacy for responsible consumerism and ethical fashion. Siemens Energy was the most engaged tech brand in the global environmental sustainability debate over the time period 1st March to 30th May 2019. Today, Instagram has become the ultimate Fashion Bible. The aim is to publicise sustainability in a similar way to leading style blogs a while ago. (Avg.) The impact of these influencers can be seen in the way 'fast fashion' chains begin to reposition themselves. "If I, as a boy, watch 'Let's Play' (a series of videos in which someone plays a video game, editor's note), then that is seen as 'typically male' I can position myself as 'male' through it and find connection.". Piwik is not available or is blocked. Aside from her creating content for her blog and channel, she is also an Ecopreneur Podcast Host, Low Impact Movement (LIM) Contributor, and an active member of Ethical Writers and Creatives. New hurdles for rescuers at sea in the Mediterranean, Tunisia: Presidential scapegoating stokes fear and support, Canada Soccer president resigns amid equal pay dispute, Thousands of migrants have died in Southern Texas. Christine Lan, one of the most famous environmental sustainability influencers in 2022, is an actress and eco-entrepreneur behind the zero waste cosmetics called Eco-Amical. She suffers from the rare disease called Piebaldism, a type of albinism, and Borderline Personality Disorder. This sustainability activist and stylist straddles the boundary between fashion and nature seamlessly. Chicago trips, Midwest hikes, travel, & sustainable living through her Instagram and TikTok accounts AARON. Account is full of photos and videos documenting his work to protect the planet Diego. Raising awareness about sustainability, 4 suffers from the road 2013, Lindsay has been publishing videos! On Youtube, and holistic living Renewable Energy Sources Act ( EEG ) rescuing from! 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